← Farina
The plan to your first $1,000
“A weekly box of fresh pasta and sauce delivered to flats in Lisbon”
Your goals
WANNA proposed these. Change any number — the nights that have not happened yet get rewritten around it.
Exist
nights 1–2
3 / 4 done
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N1
WANNA
Draft 3 name and tagline options for the weekly pasta-and-sauce box, each with a Farina-style Italian feel and .pt domain availability noted
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N1
you
Pick the final name from the 3 options and buy the domain plus reserve the Instagram handle - 15 minutes
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N2
WANNA
Write the Farina brand brief: positioning line, tone, and copy for the two box tiers (Box for Two €14.90/week, Family Box €24.90/week)
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N2
WANNA
Research ASAE food-business registration and the HACCP self-control plan required for a home-delivery fresh pasta producer in Lisbon, as a step-by-step checklist
Find who pays
nights 4–8
0 / 10 done
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N4
WANNA
List 20 more porteiro-staffed buildings in Rato, Príncipe Real, and Campo de Ourique (streets: Rua do Salitre, Rua de São Bento, Rua Ferreira Borges) as flyer-drop targets, modeled on the Rua da Escola Politécnica buildings that converted
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N4
you
Visit the two Rua da Escola Politécnica porteiros, thank them, ask how many residents want to reorder next week, and ask if they know porteiros at nearby buildings - 15 min
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N5
WANNA
Draft flyer v2 for porteiros: adds a WhatsApp reorder number and a "porteiro partner" line offering a free box for referring residents
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N5
you
Hand flyer v2 to 3-4 porteiros on Rua de São Bento and Rua do Salitre and ask if they'll display the box menu at their entrance - two 15-min stops
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N6
WANNA
Build target list of Campo de Ourique porteiros (Rua Ferreira Borges, Rua Tomás da Anunciação) plus a short WhatsApp message template porteiros can forward to residents
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N6
you
WhatsApp/call residents on Rua da Escola Politécnica who took a flyer but haven't ordered, and ask directly whether they're interested
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N7
WANNA
Build a tracker of every reply/interest so far and draft a simple WhatsApp/Google Form order sheet for choosing Box for Two vs Family Box
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N7
you
Call the two original porteiros to lock the exact reorder count for next week's delivery
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N8
WANNA
Review which streets/buildings got replies vs silence so far and rank the next 10 targets for the coming weeks
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N8
you
Visit one new porteiro in Príncipe Real with the flyer and ask them to take a trial batch of boxes for residents - 15 min
First money
nights 9–14
0 / 12 done
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N9
WANNA
Draft a delivery route and cooking-batch schedule covering Politécnica, Príncipe Real, and Campo de Ourique for up to 3 buildings/week
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N9
you
Call the new Príncipe Real porteiro to confirm exact box count and delivery day, closing the first new sale
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N10
WANNA
Draft a simple receipt template and MBWay/cash payment instructions to give porteiros on delivery
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N10
you
Deliver reorder boxes to the two original Politécnica porteiros and collect payment
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N11
WANNA
Draft flyer v3 that adds a one-line testimonial from a resident or porteiro who liked the box
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N11
you
Pitch flyer v3 and a trial box offer to two porteiros on Rua Ferreira Borges in Campo de Ourique
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N12
WANNA
Draft a porteiro referral incentive (e.g. free box after 20 boxes sold) and list 10 further targets in Alvalade/Avenidas Novas for later
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N12
you
Ask the two original porteiros if they'll recommend Farina to porteiros they know at other buildings
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N13
WANNA
Build a spreadsheet of orders and revenue to date, and project how many buildings are needed to reach $4000/month
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N13
you
Close a third porteiro building by confirming their first trial order for the coming week
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N14
WANNA
Draft an end-of-first-month thank-you message for all engaged porteiros confirming next week's standing order
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N14
you
Call the third porteiro building to confirm delivery details and collect payment for the first order
Repeat what worked
nights 15–22
0 / 16 done
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N15
WANNA
Draft a simple one-page "standing weekly order" agreement so porteiros commit to a recurring box count
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N15
you
Propose the standing weekly order to the two original Rua da Escola Politécnica porteiros
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N16
WANNA
Review which residents ordered once but didn't reorder and draft a short re-engagement message asking why
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N16
you
Call or message those residents directly, ask what went wrong, and offer a fix (e.g. different sauce)
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N17
WANNA
Draft two new sauce options for the weekly box based on resident feedback so far
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N17
you
Send the new sauce options to the two Politécnica porteiros as a quick poll for next week's order
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N18
WANNA
Build a weekly delivery checklist/route sheet covering all 3 active buildings to keep deliveries reliable
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N18
you
Confirm the standing weekly order with the Campo de Ourique porteiro to match the same agreement model
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N19
WANNA
List the next expansion streets (Estrela, Rato) closest to current delivery route for after month 1
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N19
you
Ask the 3 standing-order porteiros if any will personally introduce Farina to a neighboring building's porteiro
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N20
WANNA
Draft a short thank-you/referral-reward note for porteiros who bring in a new building
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N20
you
Visit the referred neighboring building's porteiro on a warm introduction and pitch a trial box
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N21
WANNA
Update the revenue tracker against the $4000 month-1 goal and identify the remaining gap
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N21
you
Collect payment for the week from all current standing-order buildings
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N22
WANNA
Draft a short satisfaction check-in message to send to all current customers
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N22
you
Call the two original porteiros to check satisfaction and confirm next week's count again
Get to a thousand
nights 23–30
0 / 16 done
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N23
WANNA
List additional Campo de Ourique/Rato porteiros as candidates for a 4th standing-order building
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N23
you
Pitch flyer and trial box to a new porteiro as a 4th-building candidate
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N24
WANNA
Draft a resident-facing flyer (not routed through the porteiro) for direct distribution inside the 3 already-served buildings
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N24
you
Hand the resident flyer to a few flats inside the existing served buildings and ask them to reply if interested
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N25
WANNA
Compile cumulative revenue and customer count against the $4000/3-customer goal and flag which building type performs best
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N25
you
Close the 4th porteiro building by confirming its first order and payment
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N26
WANNA
Draft a bulk-order proposal offering existing porteiros a small discount for increasing weekly box count
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N26
you
Present the bulk-increase proposal to the two original Politécnica porteiros
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N27
WANNA
Draft a simple end-of-month invoice summary covering all 4 buildings for bookkeeping
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N27
you
Collect payment from the 4th building for its first order
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N28
WANNA
Prepare a month-2 outreach list of 5 new streets/buildings based on what has worked so far
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N28
you
Ask all 4 porteiros to confirm their standing order count for the following week
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N29
WANNA
Draft a short month-1 recap comparing results (revenue, customers, replies) to the original goals, with lessons on the porteiro channel
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N29
you
Ask a repeat-ordering resident for a quick review/testimonial quote to use in future flyers
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N30
WANNA
Finalize the month-1 recap and draft a month-2 plan to scale the porteiro/flyer model to 8-10 buildings
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N30
you
Message all standing-order porteiros to thank them for month 1 and confirm continuation into month 2
WANNA's tasks are crossed off when the work actually exists — never because a job reported success.
Yours are crossed off only by you, and “Not me” is a real answer: the
remaining nights get rewritten to reach the same money another way, instead
of asking you again. The two are counted separately on purpose: finished writing is not the same as a customer who paid.